Advertising and promotion an integrated marketing communications perspective
By: Belch, George A
Contributor(s): Purani, Keyoor | Belch, Michael A
Material type:
TextPublisher: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2013Description: xliii,1016p.incl.indexISBN: 9781259026850Subject(s): Marketing Communication | Promotion | AdvertisingDDC classification: 659.1 B3A2
| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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Ahmedabad (HO) | 659.1 B3A2 (Browse shelf) | Available | 21137 | |
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Books
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Ahmedabad (HO) | 659.1 B3A2 (Browse shelf) | Available | 21138 |
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