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601.
Quickwin digital marketing answers to your top 100 digital marketing questions

by Hanlon, Annmarie | Akins, Joanna.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi PHI Learning Pvt.Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658 Q8 (1).

602.
Onward how starbucks fought for its life without losing its soul

by Schultz, Howard | Gordon, Joanne.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Rodale Books 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 647.9573 S2O6 (1).

603.
Competitive SME building competitive advantage through marketing excellence for small to medium enterprises

by Hood, David, James.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London / New Delhi Kogan Page 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H6C6 (1).

604.
Rural management in post-reform era

by Rao, K Nagaraja (Ed.) | Sukhwal, Anita (Ed.) | Singh, Harnam (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Bookwell 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 338.634 R8 (2).

605.
Management consulting a guide to the profession

by Kubr, Milan (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi / Geneva Bookwell / ILO 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.46 M2 (1).

606.
Marketing channels

by Dinesh Kumar.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi OUP 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 651.87 D4M2 (1).

607.
Marketing channels

by Coughlan, Anne T | Natarajan, R C | El-Ansari, Adel I | Stern, Louis | Anderson, Erin.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Dorling Kindersley (India) Pvt. Ltd. 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 651.87 C6M2 (1).

608.
Customer relationship management a database approach

by Kumar, V | Reinartz, Werner J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Wiley India (P.) Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 K8C8 (1).

609.
Tourism management an introduction

by Inkson, Clare | Minnaert, Lynn.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Sage Publications Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 338.4791 I6T6 (1).

610.
The Sustainable enterprise a macromarketing approach

by Peterson, Mark.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, CA Sage Publications, Inc. 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.802 P3S8 (1).

611.
Tourism and hospitality marketing a global perspectives

by Hudson, Simon.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Sage Publications Ltd. 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 338.4791 H8T6 (1).

612.
Social media ROI managing and measuring social media efforts in your organization

by Blanchard, Olivier.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Pearson / Dorling Kindersley (India) Pvt. Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 B5S6 (1).

613.
Scientific selling creating high-performance sales teams through applied psychology and testing

by Martini, Nancy | James, Geoffrey.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8102 M2S2 (1).

614.
Organisational schizophrenia impact on customer service quality

by Gureja, Gopal K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Response 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G8O7 (1).

615.
Up and out of poverty the social marketing solution

by Kotler, Philip | Lee, Nancy R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey Pearson Education, Inc. 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 362.5 K6U7 (2).

616.
Reverse psychology marketing the death of traditional marketing and the rise of the new "pul" game

by Sinha, Indrajit | Foscht, Thomas.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hampshire, UK Palgrave Macmillan 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S4R3 (1).

617.
Customer culture: how FedEx and other great companies put the customer first every day

by Basch, Michael D.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Saddle River, NJ Prentice Hall / Pearson Education 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B2C8 (1).

618.
Wonder woman marketing secrets for the trillion-dollar customer

by Ellwood, Lain | Shekar, Sheila.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hampshire, UK Palgrave Macmillan 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 E5W6 (1).

619.
All marketers are liars the underground classic that explains how marketing really works-and why authenticity is the best marketing of all

by Godin, Seth.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Portfolio / Penguin 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 G6A5 (1).

620.
The Entrepreneur mind 100 essential beliefs, characteristics, and habits of elite entrepreneurs

by Johnson, Kevin D.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico Publishing House 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.421 J6E6 (2).

621.
One land One Billion minds insights on branding in India

by Sridhar, Ramanujam.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Madras Productivity & Quality Publishing Pvt. Ltd. 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S7O6 (1).

622.
Crush it! why now is the time to cash in on your passion

by Vaynerchuk, Gary.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Harper Business / HarperCollins Publishers 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 650.1 V2C7 (1).

623.
How i raised myself from failure to success in selling

by Bettger, Frank.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Fireside / Simon & Schuster 1992Availability: Items available for loan: Ahmedabad (HO)Call number: 658.85 B3H6 (1).

624.
How to be a great sales professional

by Qubein, Nido R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Bhopal Indra Publishing House 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.85 Q8H6 (1).

625.
Rural marketing text and cases

by Krishnamacharyulu, C S G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson Education (Singapore) 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 K7R8 (1).

626.
The Uncommon sence of advertising getting the basics right

by Tiwari, Sanjay.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books 2003Availability: Items available for loan: Ahmedabad (HO)Call number: 659.1 T4U6 (1).

627.
18 brand Astras using brand abilities as weapons for CRISP brand building

by Kapoor, Jagdeep.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books 2003Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 K2E4 (1).

628.
Social marketing improving the quality of life

by Kotler, Philip | Lee, Nancy | Roberto, Ned.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Sage Publications Ltd. 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 K6S6 (1).

629.
Marketing research text and cases

by Nargundkar, Rajendra.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2003Availability: No items available : Withdrawn (1).

630.
Marketing research text and cases

by Nargundkar, Rajendra.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2003Availability: No items available : Withdrawn (1).

631.
Marketing research text and cases

by Nargundkar, Rajendra.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2003Availability: No items available : Withdrawn (1).

632.
Marketing research text and cases

by Nargundkar, Rajendra.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2003Availability: Items available for loan: Ahmedabad (HO)Call number: 658.83 N2M2 (1).

633.
Marketing research text and cases

by Nargundkar, Rajendra.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2003Availability: No items available : Withdrawn (1).

634.
Retail management an Indian perspective - text and cases

by Gupta, S L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi Wisdom Publications 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 G8R3 (1).

635.
International retail management vol.1 retail management

by Fleming, Peter.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 I6 (1).

636.
International retail management vol.2 retail buying techniques

by Elliott, Fiona | Rider, Janet.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 I6 (1).

637.
International retail management vol.3 retail selling

by Fleming, Peter.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 I6 (1).

638.
International retail management vol.4 franchising

by Maitland, Iain.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 I6 (1).

639.
International retail management vol.5 big ideas for small retailers

by Castell, John.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 I6 (1).

640.
International retail management vol.6 international retailing

by Dawson, John (Ed.) | Lee, Jung-Hee (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 I6 (1).

641.
International retail management vol.7 the retailer and the community

by Fleming, Peter | McColl, Karen.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 I6 (1).

642.
International retail management vol.8 law for retailers

by Thomas, Bill.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 I6 (1).

643.
Top telemarketing techniques

by Bendremer, Ellen.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey Career Press 2003Availability: Items available for loan: Ahmedabad (HO)Call number: 658.84 B3T6 (1).

644.
Mall management with case studies

by Das, Abhijit.

Material type: Text Text; Literary form: Publisher: New Delhi Taxmann Allied Services (P.) Ltd. Availability: Items available for loan: Ahmedabad (HO)Call number: 658.878 D2M2 (1).

645.
Marketing management a South Asian perspective

by Kotler, Philip | Keller, Kevin Lane.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi Dorling Kindersley (India) Pvt.Ltd. 2007Availability: No items available : Withdrawn (1).

646.
Marketing management a South Asian perspective

by Kotler, Philip | Keller, Kevin Lane.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi Dorling Kindersley (India) Pvt.Ltd. 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 K6M2 (1).

647.
The New sales manager challenges for the 21st centuary

by Vieira, Walter.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.81 V4N3 (1).

648.
Analysis for strategic marketing

by Rao, Vithala R | Steckel, Joel H.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Dorling Kindersley (India) Pvt.Ltd. 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 R2A6 (1).

649.
E-Marketing

by Strauss, Judy | Frost, Raymond | Ansary, Adel Ei.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Dorling Kindersly (India) Pvt.Ltd. 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S8E6 (1).

650.
From competition at home to competing abroad a case study of India's horticulture

by Mattoo, Aaditya | Narain, Ashish | Mishra, Deepak.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi OUP 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 M2F7 (1).

651.
The Sunday times creating success: how to negotiate effectively

by Oliver, David.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Kogan Page India Ltd. / The Sunday Times 2007Availability: No items available : Withdrawn (1).

652.
Marketing that works how entrepreneurial marketing can add sustainable value to any sizes company

by Lodish, Leonard M | Archambeau, Shellye | Morgan, Howard L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Dorling Kindersley (India) Pvt.Ltd. 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 L6M2 (1).

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665.
Tapping rural markets concepts and cases

by Gopal, V V (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hyderabad ICFAI 2005Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 I6 (1).

666.
Direct marketing emerging trades

by Mukerjee, Kaushik (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hyderabad ICFAI 2005Availability: Items available for loan: Ahmedabad (HO)Call number: 658 I6 (1).

667.
Business the Richard Branson way 10 secrets of the World's greatest brand builder

by Dearlove, Des.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Wiley India (P) Ltd. 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04092 B8 (1).

668.
E-Marketing the emerging trends

by Mantravadi, Pramod M(Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hyderabad ICFAI 2005Availability: Items available for loan: Ahmedabad (HO)Call number: 658 I6 (1).

669.
Marketing power plays

by Businessweek.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw-Hill 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1).

670.
Marketplace masters how professional service firms compete to win

by Lowe, Suzanne C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Weststport Connecticut 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.81 L6M2 (1).

671.
The Future beyond lovemarks

by Roberts, Kevin.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Power House Books 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 R6F8 (1).

672.
Marketing in the public sector a roadmap for improved performance

by Kotler, Philip | Lee, Nancy.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Wharton School Publishing / Dorling Kindersley (India) 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 K6M2 (1).

673.
The Greatest Salesman in the World transform your life and true fulfillment with the priceless wisdom of Ten ancient scrolls revealed within

by Mandino, Og.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Jaico 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.81 M2G7 (1).

674.
The Marketing mavens

by Capon, Noel.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York crown business 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 C2M2 (1).

675.
Mai selling me asafalta se safalta tak kaise pahucha?

by Bettger, Frank.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Manjul Publishing House Pvt.Ltd. 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.85 B3M2 (1).

676.
The Hummer and the mini navigating the contradictions of the new trend landscape

by Waters, Robyn.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Portfolio 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.83 W2H8 (1).

677.
Marketing research concepts and cases

by Cooper, Donald R | Schindler, Pamela S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw Hill 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.83 C6M2 (1).

678.