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	1.	The Behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena by Bacon, Terry R \| Pugh, David G. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York AMACOM (American Management Association) 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B2B3 (1). Place hold Add to cart (remove)
	2.	Customer culture: how FedEx and other great companies put the customer first every day by Basch, Michael D. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Saddle River, NJ Prentice Hall / Pearson Education 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B2C8 (1). Place hold Add to cart (remove)
	3.	The Behavioural advantage what the smartest, most successful companies do differently to win in the B2B arena by Bacon, Terry R \| Pugh, David G. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York AMACOM 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.001 B2B3 (1). Place hold Add to cart (remove)
	4.	How companies win profiting from demand-driven business models no matter what business you're in by Kash, Rick \| Calhoun, David. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York HarperCollins Publishers 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.4092 K2H6 (1). Place hold Add to cart (remove)
	5.	Nice companies finish first : why cutthroat management is over--and collaboration is in / by Shankman, Peter \| Kelly, Karen. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York Palgrave Macmillan 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658 S4N4 (1). Place hold Add to cart (remove)
	6.	Sense and respond: how successful organizations listen to customers and create new products continuously / by Gothelf, Jeff \| Seiden, Josh. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, Massachusetts Harvard Business Review Press 2017Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G6S3 (1). Place hold Add to cart (remove)
	7.	Scaling up excellence: getting to more without settling for less by Sutton, Robert I \| Rao, Huggy. Publisher: London Business Books / Random House Business Books 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 658.4013 S8S2 (1). Place hold Add to cart (remove)

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