Defending the brand aggressive strategies for protecting your brand in the online arena
By: Murray, Brian
Material type: TextPublisher: New York AMACOM (American Management Association) 2003Description: xvi,268p.incl.indexISBN: 0814407544Subject(s): Trademark Infringement | Electronic Commerce | Brand Name Products | Product ManagementDDC classification: 658.827 M8D3Item type | Current location | Call number | Status | Date due | Barcode |
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Books | Ahmedabad (HO) | 658.827 M8D3 (Browse shelf) | Available | 23078 |
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