Global brand integrity management how to protect your product in today's competitive environment

By: Post, Richard S
Contributor(s): Post, Penelope N
Material type: TextTextPublisher: New Delhi TMH 2008Description: xv,309p.incl.indexISBN: 9780070229525Subject(s): Basic Management Tools | Brand Integrity | Product Management | Product Counterfeiting Prevention | Trademark Infringement Prevention | Brand Management | BrandDDC classification: 658.827 P6G5
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Item type Current location Call number Status Date due Barcode
Books Books Ahmedabad (HO)
658.827 P6G5 (Browse shelf) Available 14679

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