Digitization in Retailing: A Shift from Multi-Channel towards Omni Channel Retailing and Developing Entrepreneurship in Retailing
By: Jasrotia, Sahil Singh
Contributor(s): Mishra, Hari Govind | Sharma, Roop Lal
Material type: ArticlePublisher: New Delhi: Bookwell, 2017Description: 1043-1054pISSN: 9789380574943Subject(s): Entrepreneurship Development | Multi-Channel Retailing | Omni Channel Retailing | Perceived Risk | Qualitative ResearchDDC classification: Online resources: Click here to access online In: Twelfth Biennial Conference on Entrepreneurship/ Edited by Sasi Misra, Sunil Shukla, Ganapathi BatthiniItem type | Current location | Call number | Status | Date due | Barcode |
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Articles | Ahmedabad (HO) | Available | AR129 |
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