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Factors Influencing Lifestyle Retail Store Choice: A Qualitative Study on Lifestyle Entrepreneurs

By: Sharma, Malika
Contributor(s): Mishra, Hari Govind | Sharma, Roop Lal | Sinha, P K
Material type: ArticleArticlePublisher: New Delhi: Bookwell, 2017Description: 1066-1074pISSN: 9789380574943Subject(s): Content Analysis | Focus Group | Lifestyle Entrepreneurs | Lifestyle Retail | Qualitative Research | Store ChoiceDDC classification: Online resources: Click here to access online In: Twelfth Biennial Conference on Entrepreneurship/ Edited by Sasi Misra, Sunil Shukla, Ganapathi Batthini
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