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Customer relationship management: concepts and technologies

By: Buttle, Francis
Contributor(s): Maklan, Stan
Publisher: Oxon Routledge / Taylor & Francis Group 2021Edition: 4th ed. repDescription: xxiii,444p.incl.index PBISBN: 9780367376253Subject(s): Customer Relations | Customer Relationship | Management | CRM | Strategic CRM | Operational CRM | Analytical CRM | Customer Relations Management | Customer Relationship Management | Marketing Management | Relationship Marketing | Customer Services Management | Customer RelationsDDC classification: 658.812 B8C8
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Books Books Ahmedabad (HO)
Acquisition Process 		Books 658.812 B8C8 (Browse shelf) Available 27796

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