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1.
The Big book of marketing lessons and best practices from the World's greatest companies

by Bennett, Anthony G (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 B4 (1).

2.
Independent luxury: the Four innovation strategies to endure in the consolidation jungle

by Hoffmann, Jonas | Lecamp, Laurent.

Publisher: Hampshire, London Palgrave Macmillan 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.4063 H6I6 (1).

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