The LIC story: making of India's best-known brand

By: Sahay, Kamalji
Publisher: New Delhi Macmillan Publishing India Pvt. Ltd. 2018Description: xvi313p.incl.index HBISBN: 9789386215482Subject(s): LIC | Life Insurance | Life Insurance Corporation | India | LIC of India | LIC Story | Success Story | Public Sector | Government Sector | Insurance Sector | Indian Brand Business | Public Sector UniteDDC classification: 338.04092 S2L4
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Books Books Ahmedabad (HO)
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