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1.
Engage the complete guide for brands and businesses to build, cultivate, and measure success in the new web

by Solis, Brian.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey John Wiley & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S6E6 (1).

2.
Launch how to quickly propel your business beyond the competition

by Stelzner, Michael A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S8L2 (2).

3.
The Behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena

by Bacon, Terry R | Pugh, David G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York AMACOM (American Management Association) 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B2B3 (1).

4.
Who's your gladys? how to turn even the most difficult customer into your biggest fan

by Suttle, Marilyn | Vest, Lory Jo.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York AMACOM (American Management Association) 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 S8W4 (1).

5.
What to say to a porcupine 20 humorous tales that get to the heart of great customer service

by Gallagher, Richard S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York AMACOM (American Management Association) 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G2W4 (1).

6.
Customer service training 101 quick and easy techniques that get great results

by Evenson, Renee.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York AMACOM (American Management Association) 2005Availability: Items available for loan: Ahmedabad (HO)Call number: 658.3124 E9C8 (1).

7.
Loyalty rules how today's leaders build lasting relationships

by Reichheld, Frederick F.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business School Press 2001Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 R3L6 (1).

8.
Reorganize for resilience putting customers at the centre of your business

by Gulati, Ranjay.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Press 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G8R3 (1).

9.
Managing challenging clients building effective relationship with difficult customers

by Oade, Aryanne.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hampshire Palgrave Macmillan 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 O2M2 (1).

10.
The Entrepreneur's guide to selling

by London. Jonathan | Rhoads, C J (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Santa Barbara, CA Praeger / ABC-CLIO 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658 E9 (1).

11.
Likeonomics the unexpected truth behind earning trust, influencing behavior, and inspiring action

by Bhargava, Rohit.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley and Sons, Inc. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B4L4 (1).

12.
The Hidden wealth of customers realizing the untapped value of your most important asset

by Lee, Bill.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Review Press 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.834 L3H4 (1).

13.
Customer relationship management in the financial industry organizational processes and technology innovation

by Rajola, Federico.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Springer 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 R2C8 (1).

14.
Customer in the boardroom? crafting customer-based business strategy

by Bijapurkar, Rama.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Response / Sage Publications India Pvt. Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B4C8 (1).

15.
Compendium of customer service questionnaires and inventories

by Cook, Sarah.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hampshire, UK Gower Publishing Ltd. 2002Availability: Items available for reference: Ahmedabad (HO) ReferenceCall number: 658.812 C6C6 (1). :

16.
Soul trader putting the heart back into your business

by Ogunlaru, Rasheed.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Kogan Page 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658 O4S6 (1).

17.
Organisational schizophrenia impact on customer service quality

by Gureja, Gopal K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Response 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G8O7 (1).

18.
Customer culture: how FedEx and other great companies put the customer first every day

by Basch, Michael D.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Saddle River, NJ Prentice Hall / Pearson Education 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B2C8 (1).

19.
The Power of Two how smart companies create win-win customer-supplier partnership that outperform the competition

by Cordon, Carlos | Vollmann, Thomas.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hampshire, UK Palgrave Macmillan 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.046 C6P6 (1).

20.
The Marketing mavens

by Capon, Noel.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York crown business 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 C2M2 (1).

21.
Customer relationship management a strategic approach to marketing

by Mukerjee, Kaushik.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi PHI 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 M8C8 (1).

22.
When the customer think we don't care ending actions that self-destruct companies, customer service and jobs

by Buchanan, Richard W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B8W4 (1).

23.
Customer value investment formula for sustained business success

by Mahajan, Gautam.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 M2C8 (1).

24.
Customer satisfaction planning ensuring product quality and safety within your MRP/ERP systems

by Hirata, Thomas.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Productivity Press 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 H4C8 (1).

25.
CRM at the speed of light essential customer strategies for the 21st century

by Greenberg, Paul.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G7C7 (1).

26.
When customers think we don't care ending actions that self-destruct companies, customer service and jobs

by Buchanan, Richard W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B8W4 (1).

27.
Total customer value management transforming business thinking

by Mahajan, Gautam.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books / Sage 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 M2T6 (1).

28.
Harvard Business Review on reinventing your marketing

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business Review Press 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658 H2 (1).

29.
Built to love creating products that captivate customers

by Boatwright, Peter | Cagan, Jonathan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH Education Pvt.Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B6B8 (1).

30.
Guerrilla social media marketing 100+ weapons to grow your online influence,

by Levinson, Jay Conrad | Gibson, Shane.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 L3G8 (1).

31.
Achieve sales excellence the 7 customer rules for becoming the new sales professional

by Stevens, Howard | Kinni, Theodore.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Massachusetts Platinum Press 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.82 S8A2 (1).

32.
Exceptional customer service going beyond your good service to exceed the customer's expectations

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Viva 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 F6E9 (1).

33.
Answering the ultimate question how net promoter can transform your business

by Brooks, Laura L | Owen, Richard.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: San Francisco, CA Jossey Bass / Wiley 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B7A6 (1).

34.
Tactical transparency how leaders can leverage social media to maximize value and build their brand

by Holtz, Shel | Havens, John C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: San Francisco, CA Jossey Bass / Wiley Imprint 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.802 H6T2 (1).

35.
A Complaint is a gift

by Barlow, Janelle | Moller, Claus.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2003Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B2C6 (1).

36.
The Behavioural advantage what the smartest, most successful companies do differently to win in the B2B arena

by Bacon, Terry R | Pugh, David G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York AMACOM 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.001 B2B3 (1).

37.
High impact marketing that gets results

by Kolah, Ardi.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 K6H4 (1).

38.
Creating the strategy winning and keeping customers in B2B markets

by Gould, Rennie.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.802 G6C7 (1).

39.
E-myth mastery the Seven essential disciplines for building a world class company

by Gerber, Michael E.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Collins Business / HarperCollins Publishers 2005Availability: Items available for loan: Ahmedabad (HO)Call number: 658.421 G3E6 (1).

40.
Employees first, customers second turning conventional management upside down

by Nayar, Vineet.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business School 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.3152 N2E6 (1).

41.
Customer relationship management: concepts and technologies

by Buttle, Francis.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Rouledge Taylor and Francis Group 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B8C8 (1).

42.
Effective customer care

by Wellington, Pat.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Kogan Page 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 W3E3 (1).

43.
The Intention economy when customers take charge

by Searls, Doc.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Review Press 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.834 S3I6 (1).

44.
The Marketing manifesto

by Hood, David James.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Routledge 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H6M2 (1).

45.
How companies win profiting from demand-driven business models no matter what business you're in

by Kash, Rick | Calhoun, David.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York HarperCollins Publishers 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.4092 K2H6 (1).

46.
Customer relationship management: emerging concepts, tools and applications

by Sheth, Jagdish Ed | Shainesh, G Ed | Parvatiya, Atul Ed.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2001Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 C8 (1).

47.
Traction: how any startup can achieve explosive customer growth

by Weinberg, Gabriel | Mares, Justin.

Publisher: UK Portfolio / Penguin Random House 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.11 W3H6 (1).

48.
The high-speed company : creating urgency and growth in a nanosecond culture / Jason Jennings, with Laurence Haughton.

by Jennings, Jason.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Portfolio/Penguin, 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.4012 J3H4 (1).

49.
The startup owner's manual: the step-by-step guide for building a great company

by Blank, Steven G | Dorf, Bob.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Pescadero, Calif. : K&S Ranch, Inc., 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.11 B5S8 (1).
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50.
Customer-centric marketing: build relationships, create advocates, and influence your customers

by Cundari, Aldo.

Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 C8C8 (1).

51.
Rocket: Eight lessons to secure infinite growth

by Silverstein, Michael J | Bolden, Dylan | Jacobsen, Rune | Sajdeh, Rohan.

Publisher: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 658 S4R6 (1).

52.
The Hidden wealth of customers: realizing the untapped value of your most important asset

by Lee, Bill.

Publisher: Boston, MA Harvard Business Review Press 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8342 L3H4 (1).

53.
Nice companies finish first : why cutthroat management is over--and collaboration is in /

by Shankman, Peter | Kelly, Karen.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Palgrave Macmillan 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658 S4N4 (1).

54.
Value proposition design: how to create products and services customers want: get started with...

by Osterwalder, Alex | Pigneur, Yves | [Bernarda, Greg] | [Smith, Alan].

Publisher: New Delhi Wiley India Pvt. Ltd. 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.4012 O8V2 (1).

55.
The New age of innovation: driving cocreated value through global networks

by Prahalad, C K | Krishnan, M S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi: TMH, 2008Availability: Items available for loan: Thrissur (Kerala)Call number: 658 PRA (1).

56.
Good profit: how creating value for others built one of the world's most successful companies

by Koch, Charles G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London: Piatkus, 2015Availability: Items available for loan: Thrissur (Kerala)Call number: 658.4 KOC (1).

57.
Sense and respond: how successful organizations listen to customers and create new products continuously /

by Gothelf, Jeff | Seiden, Josh.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Massachusetts Harvard Business Review Press 2017Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G6S3 (1).

58.
Scaling up excellence: getting to more without settling for less

by Sutton, Robert I | Rao, Huggy.

Publisher: London Business Books / Random House Business Books 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 658.4013 S8S2 (1).

59.
Excellence wins: a no-nonsense guide to becoming the best in a world of compromise

by Sculze, Horst | Merrill, Dean.

Publisher: Michigan Zondervan 2019Availability: Items available for loan: Ahmedabad (HO)Call number: 658.3 S2E9 (1).

60.
Customer relationship management: concepts and technologies

by Buttle, Francis | Maklan, Stan.

Edition: 4th ed. rep. Publisher: Oxon Routledge / Taylor & Francis Group 2021Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B8C8 (1).

61.
The Lean approach to digital transformation: from customer to code and from code to customer

by Caseau, Yves.

Publisher: London / New York Routledge / Taylor & Francis Group 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 004 C2L3 (1).

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