000 00464nab a22001577a 4500
008 160615b1999 xxu||||| |||| 00| 0 eng d
100 _aKangal, Nagashima. Balakrishna
245 _aPublic image and marketing strategy an Indian context
_cKangal, Nagashima. Balakrishna.
260 _c1999
300 _app.58-64
650 _aCorporate Image
650 _aPublic Image
650 _aImage Positioning
650 _aMarketing
773 _aINDIAN MANAGEMENT
_dJAN
999 _c26541
_d26541