000 | 00696pam a2200205a 44500 | ||
---|---|---|---|
008 | 160523b2013 xxu||||| |||| 00| 0 eng d | ||
020 | _a9783642355530 | ||
082 | _a658.812 R2C8 | ||
100 | _aRajola, Federico | ||
245 |
_aCustomer relationship management in the financial industry _borganizational processes and technology innovation |
||
260 |
_aNew York _bSpringer _c2013 |
||
300 | _axii,181p. | ||
650 | _aMarketing Management | ||
650 | _aMarketing | ||
650 | _aManagement Information Systems | ||
650 | _aCustomer Relations and Financial Institutions | ||
650 | _aFinancial Institutions Management | ||
650 | _aCustomer Relation Management | ||
650 | _aCustomer Relations | ||
999 |
_c50355 _d50355 |