000 00696pam a2200205a 44500
008 160523b2013 xxu||||| |||| 00| 0 eng d
020 _a9783642355530
082 _a658.812 R2C8
100 _aRajola, Federico
245 _aCustomer relationship management in the financial industry
_borganizational processes and technology innovation
260 _aNew York
_bSpringer
_c2013
300 _axii,181p.
650 _aMarketing Management
650 _aMarketing
650 _aManagement Information Systems
650 _aCustomer Relations and Financial Institutions
650 _aFinancial Institutions Management
650 _aCustomer Relation Management
650 _aCustomer Relations
999 _c50355
_d50355