| 000 | 00585pam a2200181a 44500 | ||
|---|---|---|---|
| 008 | 160523b2005 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a074944522X | ||
| 082 | _a658.8 F7 | ||
| 100 | _aJolly, Adam (Ed.) | ||
| 245 |
_aFrom idea to profit _bhow to market innovative products and services |
||
| 260 |
_aNew Delhi _bKogan Page India _c2005 |
||
| 300 | _aviii,167p.incl.index | ||
| 650 | _aMarketing Planning | ||
| 650 | _aProducts Marketing Strategic Planning | ||
| 650 | _aNew Product Marketing Strategic Planning | ||
| 650 | _aStrategic Planning | ||
| 650 | _aNew Products Marketing | ||
| 999 |
_c54649 _d54649 |
||