000 00336pam a2200121a 44500
008 160523b1990 xxu||||| |||| 00| 0 eng d
082 _a658.827 S3B7
100 _aSengupta, Subroto
245 _aBrand positioning: Strategies for competitive advantage.
_b
260 _aNew Delhi
_bTMH
_c1990
300 _a299
650 _aProject Profiles
999 _c69757
_d69757