000 02012cam a22002778i 4500
003 OSt
005 20170818172705.0
008 141124t20152015nju 001 0 eng
020 _a9781119047070
040 _cA
082 0 0 _a658.81 R6S2
100 1 _aRoberge, Mark
245 1 4 _aThe sales acceleration formula:
_busing data, technology, and inbound selling to go from $0 to $100 million /
264 1 _aHoboken, New Jersey
_bJohn Wiley & Sons, Inc.
_c2015
300 _axix,203p.incl.index
_cHB
336 _atext
_btxt
_2rdacontent.
337 _aunmediated
_bn
_2rdamedia.
338 _avolume
_bnc
_2rdacarrier.
500 _aIncludes index.
505 0 _aContents: Uncovering the characteristics of a successful salesperson -- Five traits great salespeople have and how to interview for them -- Finding top-performing salespeople -- The Ideal first sales hire -- Setting up a predictable sales training program -- Manufacturing helpful salespeople your buyers trust -- Metrics-driven sales coaching -- Motivation through sales compensation plans and contests -- Developing sales leaders : advantages of a "promote from within" culture -- Flip the demand generation formula : get buyers to find you -- Converting inbound interest into revenue -- Aligning sales and marketing : the SMarketing SLA -- Technology to sell better, faster -- Running successful sales experiments -- HubSpot's most successful sales experiments -- Conclusion: Where do we go from here?
520 _aSummary: "Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business and author Mark Roberge has actually done it using a unique methodology that he shares with his readers."--
_cProvided by publisher.
650 0 _aSales Management
650 0 _aMarketing Management
650 0 _aSelling
942 _2ddc
_cBK
999 _c76191
_d76191