000			02245 a2200889 4500
003			OSt
005			20220721151753.0
008			220421b ||||| |||| 00| 0 eng d
020			_a9789391207274
040			_cA
082			_a338.04092 D8B7
100			_aD'Souza, Alan
245			_aBrand magic: _bthe art and science of creating successful brands
260			_aShela _bMIPress (MICA) _c2021
300			_a244p.illust. _bPB
650			_aEntrepreneurship
650			_aBiography-Entrepreneurs
650			_aBiography Entrepreneurs
650			_aEntrepreneurial Success Story
650			_aSuccess Story
650			_aEntrepreneurial Success
650			_aBrands
650			_aSuccessful Brands
650			_aBrand Magic
650			_aBrand Stories
650			_aGujarat
650			_aBrand Name
650			_aLogo
650			_aSymbol
650			_aUnique Selling
650			_aPositioning
650			_aMarketing Communication
650			_aPackaging
650			_aAdvertising
650			_aSales Promotion
650			_aPublic Relations
650			_aPublicity
650			_aDirect Marketing
650			_aMarketing
650			_aEvents
650			_aExhibitions
650			_aPersonal Selling
650			_aBrand Equity
650			_aBrand Magicians
650			_aVerghese Kurien
650			_aTribhuvandas Patel
650			_aAmul
650			_aSandeep Engineer
650			_aAstral Pipes
650			_aChandubhai Virani
650			_aBalaji Wafers
650			_aDarshan Patel
650			_aFOGG
650			_aSatish Chandra Chona
650			_aHavmor
650			_aMukesh Ambani
650			_aJio
650			_aReliance Industries
650			_aAreez Khambatta
650			_aPiruz Khambatta
650			_aPiruz A Khambatta
650			_aPirozsha Khambatta
650			_aRasna
650			_aPankaj Patel
650			_aZydus
650			_aZydus Cadila
650			_aAchal Bakeri
650			_aSymphony
650			_aPiyush Desai
650			_aParag Desai
650			_aPankaj Desai
650			_aRasesh Desai
650			_aWagh Bakri
650			_aEntrepreneurial Journey
700			_aPareek, Prashant
942			_2ddc _cBK
999			_c79703 _d79703