1. EDII Institutional Repository
  2. 03 The Journal of Entrepreneurship
  3. 2002
  4. March Vol.11 No.(1)
Please use this identifier to cite or link to this item: http://library.ediindia.ac.in:8181/xmlui//handle/123456789/1215
Title: Book Review: Pingali Venugopal, Marketing Channel Management: A Customer Centric Approach, New Delhi: Response Books, 2001, 188 pp.
Authors: Sharma, Neeraj
Issue Date: Mar-2002
Publisher: Sage Publications
URI: http://hdl.handle.net/123456789/1215
Appears in Collections:March Vol.11 No.(1)

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