Please use this identifier to cite or link to this item: http://library.ediindia.ac.in:8181/xmlui//handle/123456789/14370
Title: Dronelab: A Wing of a Visionary Entrepreneur
Authors: Mishra, Ashutosh
Dwivedi, Amit Kumar
Keywords: Entrepreneurship
Decision Sciences
Competitive Strategy
Services Marketing
Issue Date: 31-Jul-2024
Publisher: Emerald Publishing Limited
Citation: Mishra, A. and Dwivedi, A.K. (2024), "Dronelab: a wing of a visionary entrepreneur", , Vol. 14 No. 3. https://doi.org/10.1108/EEMCS-04-2023-0098
Abstract: Learning outcomes After completion of the case study, the students will be able to discuss topics such as new venture creation and opportunity sensing, knowledge sharing and employee bonding and the use of social networks in business growth. Case overview/synopsis This case study focuses on the entrepreneurial journey of Mr Nikhil Methiya, the owner of Dronelab Technology Private Limited, which provides surveying, inspection, agriculture, surveillance and research and development services using drone technologies. This case highlights how Methiya used his minimal resources to grew his business, diversified his activities and developed a sound company profile and work culture to provide the best services to clients. This case also discusses the role of social networks in business growth and expansion, the use of effectuation theory in forming new businesses and the importance of conducting a SWOT analysis to understand a firm’s internal and external environments. Furthermore, this case touches upon the challenges and opportunities of the drone industry in India. It leaves readers in a dilemma should Methiya plan to expand his business to Europe and Africa in the upcoming years. This case study is suitable for postgraduate management students specializing in entrepreneurship and can serve as a valuable resource for the Venture Creation Program’s start-up strategy and execution. The case study’s pedagogy involves discussion-based learning. Complexity academic level This case study can be used in management for an entrepreneurship specialty course. It is ideal for postgraduate students and has a moderate level of difficulty. Supplementary materials Teaching notes are available for educators only. Subject code CSS 3: Entrepreneurship.
Description: Mishra, A. and Dwivedi, A.K. (2024), "Dronelab: a wing of a visionary entrepreneur", , Vol. 14 No. 3. https://doi.org/10.1108/EEMCS-04-2023-0098
URI: http://library.ediindia.ac.in:8181/xmlui//handle/123456789/14370
Appears in Collections:Case Studies

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