Prioritizing the Success Factors in Fostering Intrapreneurship in an Organization

Abstract

The ever increasing global competitive pressure and constantly changing environmental conditions such as changes in consumer behavior, technology etc. have been enforcing organizations to think beyond the conventional way of doing business. Intrapreneurship is considered as a major competitive factor for achieving business excellence by organizations. Although there are several factors that support intrapreneurship in an organization, choosing how and where to allocate organizational resources and give prime management concern to these resources is a critical issue. This study tries to identify the various support factors and their sub factors required for successfully implementing intrapreneurship in an organization. Further, the study also attempts to prioritize these support factors and their sub factors that are essential for implementing intrapreneurship in any organization. AHP is applied to explore the relative weighted importance of each of these success factors and their sub factors. A questionnaire was prepared and top and middle managers of the MNCs were asked to give relative importance weight age to these success factors and their sub factors. After collecting the questionnaire, Super Decisions software was used to calculate the importance weight of the experienced managers’ judgments. This approach provides a useful tool for prioritizing different factors in successfully fostering intrapreneurship in any organization.