Innovation Reconsidered: Industry Meeting Global Challenges

Abstract

Covering any aspect, India is developing dynamically. It's accompanying economic re-invention assigns comprehensive tasks to innovation. Adaptation is replaced by genuinely India-specific innovations - see e.g. Tatra. The entire performance cycle demands innovative changes: applying to the producing industry, to services, but also to public economy-related institutions. Innovations need be pro-active to enter world wide markets. Innovative competition e.g. from China, the US and Europe is to be met. Innovation has to secure its base e.g. in material and human resources, namely education. In close co-operation with business and economy the innovation carrying infrastructure has to be built up by innovative measures, e.g. the use of mobile phones, or securing energy, transport and water supply. Entrepreneurial management of innovation includes the innovation of management itself. Preconditions of the innovative enterprise need be specified and developed: as well in the outer natural/societal as in the inner organizational 'environments'. It is the 'environment' which shapes successful innovation. Innovative operation - structure follows process - will be supplemented by investment strategy as to ensure tomorrows innovativeness to open and develop markets. Innovation on sight acts as an investment into the future. Future challenges tie innovation likewise to technology and the product/service/ market sector. A process of continuous constructive learning, it demands the 'Learning enterprise` as part of the learning Information Society. New forms of business conduct will emerge. Examples from business practice will be demonstrated.