Domestic Utensils-Silver

Abstract

I. Prodnet aud its Uses Gold and Silver are precious metals. Products made out of silver has got very high resale value. Silver as a metal has high ductile and malleable properties. A presentation articles silver utensils has got high preference. Th~ products are generally sold during marriage seasons. The items are reserved for manufacture exclusively in the small scale sector. II. Market Potential Customers preference for silver utensils as presentation articles are mainly due to their high resale value. Marketing scope is limited to rich and higher middle group. The designs and finish of articles are required to be eye catching. Diwali, marriage and birth date presentation are the main source of marketing. Fast moving items are katoras and tumblers.