Rejuvenation by Open Innovation

Abstract

Innovation constitutes the core of successful entrepreneurship to meet change. Global power shifts from the West to Asia generate power games: India, China, the Americas, Russia. Faced with rising populations, emerging countries must develop their economic capacities. Growth of GNP must cope with inner/outer challenges: political, social/ societal, economical, cultural. Innovation embodies societal rejuvenation. Society must reinvent itself on all levels, namely must build up infrastructure. The highly complex/complicated process asks for creative change by innovative entrepreneurs. Entrepreneurship initiates the key process of successful continuous learning: where, whereto and how. Innovation relies on relevant environments. They imply challenge and chance. To meet markets and to keep pace with technological progress, innovation permeates the entire enterprise and its environments. Change comprises marketing, technology, operation, management; eventually the core business model. Innovation means performance design within strategic Change Management. Answers are to be found to challenges as for example to bionic production modes, industry 4.0, to robots and logistics. Change management pro-actively has to master Digital Transformation: networking, virtualisation, simulation, service automation, consumer individualisation, manufacturing service ecosystems; securing resilience of enterprises. To cope with complexity innovation depends on open innovation environments furthering a both flexible and long term innovation strategy. - Examples demonstrate practice solutions as shared and open innovation.