A Study of Entrepreneurship Awareness and its Impact on Entrepreneurial Intention among Management Students

Abstract

Internationally entrepreneurship is deemed to be of vital importance for economic development and growth desperate desire for growth among the developing countries having placed the spotlight squarely on entrepreneurship as a major factor in the success of capitalist economies. If we want entrepreneurship to be considered as a potential career or job option, we have to raise the level of awareness of entrepreneurial qualities already present in the society in general and the students in particular. The third world policy makers are especially interested in entrepreneurship and its noticeable economic impact on developing societies they view entrepreneurship, small business venturing and job creation as a counterbalancing high unemployment, slow economic growth and high birth rates prevailing in many third world economies. Management students being equipped with the necessary skills and knowledge of business environment and the various aspects of business are more likely to be better entrepreneurers as compared to their other counterparts. The level of awareness about entrepreneurship and entrepreneurship development agencies may act as a positive factor in attracting management students towards entrepreneurial careers and business ventures. It was in this context that the present study was carried out to find out the level of awareness of management graduates about entrepreneurship and entrepreneurship development agencies in the region. The study was based on the survey of final year management students studying in MBA programme of different management institutes affiliated to the University of Pune in Pune city. It was found that the level of awareness of management students about entrepreneurship development agencies was found to be very low