Abstract:
Entrepreneurial Orientation has acknowledged significant theoretical and practical
consideration, signifying one of the limited areas in entrepreneurship research
where accumulative frame of knowledge is emerging. Therefore, this is the time
to prepared the document, to review, and to assess the accumulative knowledge on
the defined association between EO and business performance. Hence,
encompassing ahead on qualitative valuation, we have chosen to perform a
literature review to understand the role of entrepreneurial orientation in
assessing firm performance. We have chosen Journal of Small Business
Economics with a time frame of last five years (2015- 2020) to help the future
researchers scholars to get the latest insights about the current theme in different
dynamics.
Description:
Fourteenth Biennial Conference on Entrepreneurship/ Edited by Rajeev Sharma, Sunil Shukla, Amit Kumar Dwivedi & Ganapathi Batthini