Abstract:
India has 16% of the world’s population and only 4% of the world’s water resources,
which are depleting rapidly. The demand for water is expected to grow from 40
billion cubic meters (bcm) currently to around 220 bcm in 2025. Heavy rainfall leads
to flooding and erosion. Storing an adequate water supply and creation of livelihood
for the India people will be problematic. The majority of India people are not aware
of this issue, so it is vital to spread awareness. By studying successful campaigns in
India and other countries, we may find ways to convince companies and media in
India to focus more on water conservation and publicity. We need to focus not just
on awareness, but also on practical solutions. As India is one of the top rice
producers in the world, we also need to focus on saving water in agriculture. we
hope to make India rich in water and to set a good example for the world. Water is
one of the most important inputs essential for crops. Both its shortage and excess
affect the growth and development of the plants, yields and quality of produce. I have
studied on water conservation activities and benefits getting by the farmers with
help of some organizations at Kadapa district and given in detail report on how the
farmers are unitizing the rain water and producing quality agriculture products and
how it is helping for community livelihood, I have understood that there are
numerous methods to improve the quality of production and to improve soil moisture.
These are mulching, cropping, planting of trees, construction of check dams , farm
ponds, contour farming, transfer of water from surplus areas to deficit areas by
inter-linking water systems through canals, use of efficient watering systems such as
drip irrigation and sprinklers will reduce the water consumption by plants. The most
important step in the direction of finding solutions to issues of water and
environmental conservation is to change people's attitudes and habits, the project
details has given in this paper.
Description:
Fourteenth Biennial Conference on Entrepreneurship/ Edited by Rajeev Sharma, Sunil Shukla, Amit Kumar Dwivedi & Ganapathi Batthini
