Abstract:
In economically constrained communities, the burden of managing households is mainly on women. The current paper examines the operational models of four NGOs in developing grassroots women entrepreneurs to provide sustainable solutions to some of the pressing social issues. The findings indicate that innovative ideas, collaborative partnerships, and a supportive ecosystem are crucial to sustaining women's enterprises in resource-poor communities. The authors recommend that significant investments be made in women's education, focusing on numeracy, digital literacy, and enterprise management to replicate successful models of enterprises which create shared value. Also, the representation of grassroots entrepreneurs' voices in the policymaking process is crucial for changing the entrepreneurial landscape to address the issues of the ultra-poor population.