Abstract:
Many factors motivate entrepreneurs to start and enhance their businesses. In the past, their primary concerns revolved around the bottom-line and survival strategies. However, with awareness of environmental impact of industry operations, entrepreneurs should have a much broader mindset. To determine the extent to which environmental sustainability has become a part of the planning horizon of entrepreneurs, we conducted research involving thirty-six Philippine entrepreneurs. In view of the limited sample size, the data analysis was confined to non-parametric tests of significance. The analysis established that if an entrepreneur has larger asset size or is advanced in age, one could expect the him/her to be more motivated to incorporate environmental initiatives in the enterprise, leading to better environmental performance. At the same time, when an enterprise is set up by an entrepreneur who is more professionally-oriented, the enterprise can also be expected to demonstrate better environmental performance.