Abstract:
With an ever-increasing stress of life in the modern times, the need of tourism for
recreation has never been as cathartic as before. Apart from recreation, tourism has
multiple benefits in terms of the environmental sustainability, economic growth, and
the cultural exchange. These activities enable or forces the local institutional bodies
to deal with the inflow of tourists, manage resources and extend support to the
inhabitants to start entrepreneurial activities through tourism and its allied
activities. The present article, studies the Community Based Tourism (CBT)
endeavors carried out by different institutions, the impact of tourism infrastructure
proximity on CBT, and the effect of development on vernacular architecture in the
village of Mawlynnong, Meghalaya, India. Both primary and secondary methods
were used for data collection. The primary data collection was carried through
informal interviews, unstructured enquiries and direct observations. In primary data
collection the snow-ball & purposive sampling method were chosen. Further case-lets
were made for the objective. These case-lets gave an intimate insight into the lives of the
residents of the village and helped in understanding their experiences with the tourism
industry in Mawlynnong
Description:
Fourteenth Biennial Conference on Entrepreneurship/ Edited by Rajeev Sharma, Sunil Shukla, Amit Kumar Dwivedi & Ganapathi Batthini
