Abstract:
It is generally an accepted aspect that in a place where the access to several resources
and participation in various activities are rather low especially among women, the
participation of these section of people in the respective work also would be low when
compared to other areas. Over the years, entrepreneurial activities among women has
developed as a major concept which paves the way for all round empowerment of
women especially entrepreneurs. With the entry of a large number of women into
entrepreneurial ventures, their living standards have witnessed drastic improvement as
well as their living standards have also gone up the ladder especially after the advent of
the Self Help Groups (popularly called ayalkoottam in Kerala). These SHGs have
remained and are still remaining as an important agency in providing employment
opportunities for women especially under the Micro credit activities. The success of
such organisations has been of great help in providing large level of economic
independence to women. In this research paper, an attempt is made in a humble way to
understand the level of stress which is experienced by the entrepreneurs from among
women who have been depending on the Kudumbasree movement in Kerala. This
research has been conducted among 30 entrepreneurs in the Calicut (Kozhikode)
district of North Kerala. Thirty respondents were selected randomly from three types of
enterprises, which were Health drink , Stitching and womens tailoring units category. It
was found out that the stress experienced by women entrepreneurs was comparatively
less in the micro enterprises. An attempt was also made to examine the relation between
social and demographic variables as well as the assistance received for women who
were facing role stress.
Description:
Fourteenth Biennial Conference on Entrepreneurship/ Edited by Rajeev Sharma, Sunil Shukla, Amit Kumar Dwivedi & Ganapathi Batthini