Abstract:
In the year 2020 so far, the entire world is slumped by a COVID-19 pandemic,
resulting in lockdowns, social distancing, economic slowdown and financial
setbacks. All these have adversely affected the Indian economy and have made the
lives of the common man in the country miserable. The COVID-19 crisis has
seriously hampered almost all the businesses irrespective of their size and
reputation. In spite of this pessimistic situation, there are few Indian startups that are
growing well and playing a critical role in the economy by helping the country to
shift towards fully digital work environment, run educational courses, ensure the
availability of FMCGs and even in terms of innovation in health services and
medical field. A startup is an entrepreneurial venture that has been launched
recently, where founders attempt to develop an innovative as well as technology
driven product or service The proposed article examines the impact of COVID-19
pandemic on startup sector in the state of Kerala. Kerala, an investor friendly state
with high literacy rate makes it ideal for startup community and the state has taken
many policy measures to this regard that included the launch of India’s first startup
policy to create an entrepreneur-friendly ecosystem.
Description:
Fourteenth Biennial Conference on Entrepreneurship/ Edited by Rajeev Sharma, Sunil Shukla, Amit Kumar Dwivedi & Ganapathi Batthini
