Abstract:
This paper emphasizes on how the rural women entrepreneurs emerge as the part of rural economic development. Primary objectives of this paper is to find out the status of women led enterprises created under Startup Village Entrepreneurship Programme (SVEP), Sub scheme under Deendayal Upadhyaya Anatoday Yojana – National Rural Livelihood Mission, Ministry of Rural Development , Govt. of India. This paper endeavors to the concept of role of rural business. The study further talks about the challenges faced by the women entrepreneur in establishing a rural enterprise. It also focuses on the how systems and process adapted under SVEP programme tackle the problems of rural startups and their growth through the development of ecosystem to support rural enterprise.
