Abstract:
This paper presents the results of an investigation into entrepreneurship among women by emphasising the psychological correlates, especially values and locus of control. The study has been conducted on a sample of 100 middle-class women entrepreneurs. The results clearly indicate that women take up business ventures for a variety of reasons. The more successful among them were found to score high on ability utilisation, achievement, advancement, economic rewards, personal development and prestige. However, no significant differences in locus of control were observed among women with varying degrees of success.
