It is now widely recognised that entrepreneurship is not necessarily an individual-centric response to profitable opportunities or synonymous with business start-ups. Corporations or established firms, too, can play an ...

This paper explores the role of network usage, by the start-up self-employed, as a means of attracting customers. Following the theoretical rationale developed here, the network need only be used by business owners who ...

Psychological stress is a natural concomitant of any creative activity. It is much more so if the activity relates to an intensely competitive area like business. Entrepreneurs, being creative individuals, often experience ...