Abstract:
These days consumers give as much importance to the packaging of the product, as to the quality of the product. If a product is beautifully wrapped, it easily becomes the center of the attraction for the customers and many a times they go for a particular product only because of its good packing. All the commodities are presented in the market in a proper packing-whether it is necessary or not. The packing material of an item depends on the product’s nature and its usage.
