Abstract:
By comparison with other media of communication,
the written or printed word is a uniquely
independent conveyor of culture, opinion, and
information, as the content is not influenced by
any advertiser or sponsor, and its physical production
requires a relatively low capital investment
only.
When a printed product consists of several
pages, it has to be bound and finished in some
way. Apart from the development of today's
printing procedures, automatic bookbinding is
the basis of a modern and cost-saving print-media
landscape.
