Abstract:
India is second most populous country. Self-Employment has become the new trend which is seen in young
population of India. This trend can be defined as the Startup era. Professional courses on entrepreneurship are
also introduced by many colleges, universities and institutes. An entrepreneurial venture which is newly
formed and rapidly growing, offering innovative product or service can be called as Startup Company.
Increase in number of sustainable start-ups will increase in employment opportunities leading to economic
growth of the country. Therefore, to promote the startup ecosystem many initiatives are taken by
Government, Public and Private Institutions like setting up Incubation Centers, Technology based research
and innovation labs setup. This research study intends to explore the definition of Startup, Types of Startup,
Startup India Campaign, and Startup Policies, Challenges faced by Startups, Awareness regarding various
Government Initiatives and Schemes for Startup.
