Abstract:
Firm performance is a crucial aspect of research within the entrepreneurial
orientation (EO) literature. Yet, only limited attention has been
devoted to examining the range of performance targets and considerations
in the EO literature. As a result, tendencies and biases in how
firm performance is captured in EO studies are not well understood.
The present study analyses the treatment of firm performance in a
25-year sample of EO research. Our state-of-the-science analysis reveals a
tendency to develop novel combinative measures of performance within
the EO literature. Additionally, a limited understanding of operational
performance effects is evidenced in the sample. Finally, we observe a crucial
need to investigate more tightly defined performance consequences stemming from EO. Implications and directions for future research are
discussed.
