Abstract:
This article introduces the concept of strategic entrepreneurial agency
(SEA) to describe the impromptu and improvised nature of strategy
making by managers of ventures in emerging markets. The concept is at
the intersection of strategy, international entrepreneurship (IE) and entrepreneurship
literatures. Rather than customary firm-level approaches
that dominate the literature, the concept of SEA argues that learning and
individual agency are critical for addressing the institutional upheaval of
emerging markets. The psychology of the entrepreneur and IE from the
individual as opposed to firm perspective are central in the institutional
contexts of emerging markets. The article proposes research propositions
informed by psychology of the entrepreneur and strategy-as-practice.
