Abstract:
Creativity is one of the most effective tools for creating economic
value. The set of vision for an academia is on research and practice,
whereas the set of vision for the industries is finished products and
profitability. Building the bridge between the academia and the
industries is the need of the nation for enhancing the value and utility
of the researches in performance to the commercials developments.
India ranks 44th in the US Chamber’s Intellectual Property Index
in 2018 and made a progressive jump of eight places to rank 38th
in 2019. Indian market policy makes a clarion call “Creative India;
Innovative India”. The paper describes the criteria for start-up setup
and stages that needs to follow for setup of new industry considering
market policy. The paper focuses on the intellectual property (IP)
for technology start-ups by patents, trademarks, copyrights, and
trade secrets, and discusses the challenges and implications for IC
measurement. The paper highlights the IP as a tool in growth and
expansion stage of the company and remarks the factors that must be
focused while perusing an IP licence.