Vago, Maria
Why fish must learn to see the water they swim in Vago, Maria. - 1995 - 313 - 325
The internationalizing of family business is addressed from a consultant's point of view. A template for conceptualizing, addressing, and tracking culture-based variables that impact the consulting engagement is suggested. Examples of cross-cultural variables in perception, attitude, judgment, and behavior are described. Issues especially relevant to family business consultants are delineated.
Why fish must learn to see the water they swim in Vago, Maria. - 1995 - 313 - 325
The internationalizing of family business is addressed from a consultant's point of view. A template for conceptualizing, addressing, and tracking culture-based variables that impact the consulting engagement is suggested. Examples of cross-cultural variables in perception, attitude, judgment, and behavior are described. Issues especially relevant to family business consultants are delineated.