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Sugiyama, Kotaro

The Dentsu way secrets of cross switch marketing from the world's most innovative advertising agency - New Delhi Tata McGraw Hill Education Pvt. Ltd. 2011 - xxiv,310p.

ISBN: 9780071332491

Subjects--Topical Terms:
Dentsu
Marketing Management
Advertising Agencies Management
Advertising
Japan

Dewey Class. No.: 658.8 S8D3

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