Customer-centered brand management (Record no. 31625)

000 -LEADER
fixed length control field 00352nab a22001337a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160615b20 xxu||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rust, Roland T
245 ## - TITLE STATEMENT
Title Customer-centered brand management
Statement of responsibility, etc. Rust, Roland T.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 20
300 ## - PHYSICAL DESCRIPTION
Extent 110-118
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customers
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand Management
773 ## - HOST ITEM ENTRY
Main entry heading Harvard Business Review
Place, publisher, and date of publication Sep
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Serial Enumeration / chronology Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Ahmedabad (HO) Ahmedabad (HO) 21/06/2016 Vol. 82, Issue. 9   008079 21/06/2016 21/06/2016 Articles

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