Affordable housing (Record no. 41801)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01343nab a22001697a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160615b2014 xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mukherji, Sourav |
| 245 ## - TITLE STATEMENT | |
| Title | Affordable housing |
| Statement of responsibility, etc. | In conversation with Ramesh Ramanathan, Chairman, Janalakshm |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 183-192 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | In this conversation with Ramesh Ramanathan, social entrepreneur and founder of Janaadhar, we explore the challenges of providing affordable housing to the base of the pyramid - the economically weaker segment, which would address the need of a largely under-served market in India. The challenges include the high cost and the difficulty in acquiring land in urban areas, dealing with anachronistic government regulations, getting bank loans, and acquiring customers from the target segment. The conversation highlights how Janaadhar was able to grapple with these challenges, sometimes by innovating, at other times by learning from its own mistakes and finally by maintaining a dynamic balance between the head and the heart that enabled it to reconcile two contradictory objectives of leveraging market principles to achieve a social objective. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Base Of The Pyramid |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Social Entrepreneurship |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Low Cost Housing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Affordable Housing |
| 773 ## - HOST ITEM ENTRY | |
| Main entry heading | IIMB Management Review |
| Place, publisher, and date of publication | September |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ahmedabad (HO) | Ahmedabad (HO) | 21/06/2016 | Vol. 26, Issue. 3 | 018268 | 21/06/2016 | 21/06/2016 | Articles |