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Influence of TV advertisements on children's buying response role of parent-child interaction / Verma, DPS.

Material type: Article

ArticlePublisher: 20Description: 51-71Subject(s): Tv | Television | Parents | Children | Advertisement In: Global Business Review

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Item type	Current location	Call number	Vol info	Status	Date due	Barcode
Articles	Ahmedabad (HO)	(Browse shelf)	Vol. 5, Issue. 1	Available		006979

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