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Advertising and promotion an integrated marketing communications approach

By: Hackley, Chris
Material type: TextTextPublisher: London Sage Publications Ltd. 2010Description: xvii,333p.incl.indexISBN: 9781849201469Subject(s): | Communications | Communication | Marketing | Marketing Communications | Pomotion | AdvertisingDDC classification: 659.1 H2A2
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Item type Current location Call number Status Date due Barcode
Books Books Ahmedabad (HO)
659.1 H2A2 (Browse shelf) Available 16166

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