Marketing decisions for new & mature products.
By: Hisrich, Robert D
Contributor(s): Peters, Michael P
Material type: TextPublisher: Columbus Charles E Merrill Pub 1984Description: 424Subject(s): training | trainerDDC classification: 658.802 H4M2Item type | Current location | Call number | Status | Date due | Barcode |
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Books | Ahmedabad (HO) | 658.802 H4M2 (Browse shelf) | Available | 1366 |
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658.802 G2S6 Smarter, faster, cheaper | 658.802 G6C7 Creating the strategy | 658.802 H2M2 Marketing by the numbers | 658.802 H4M2 Marketing decisions for new & mature products. | 658.802 H4S8 Successful marketing plan | 658.802 H6T2 Tactical transparency | 658.802 J2M2 Marketing planning and strategy: casebook |
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