Entrepreneurship marketing: principles and practice of SME marketing

By: Nwankwo, Sonny (Ed.)
Contributor(s): Gbadamosi, Ayantunji (Ed.)
Publisher: Oxon, UK Routledge 2020Edition: 2nd edDescription: ix,447p.incl.index PBISBN: 9781138585232Subject(s): Management | Small and Medium Enterprise | Small Business | Practice | Principles | SMEs | SME | Marketing | Entrepreneurship | Entrepreneurship MarketingDDC classification: 658.8 E6
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