Effectuation and Valuation: Cannabis & Glass

By: Sugheir, Jeffrey S
Contributor(s): Neupert, Kent E
Material type: ArticleArticlePublisher: Journal of Entrepreneurship 2017, MarchDescription: Subject(s): Effectuation | Entrepreneurship | Cannabis IndustryOnline resources: Click here to access online Summary: The state-legalized marijuana industries in the United States, both medical and recreational, are providing entrepreneurs and investors with remarkable growth opportunities, albeit with some serious business risks and challenges. This case study provides an overview of the developing industry based on the third state to approve the sale and use of recreational marijuana and a couple of young entrepreneurs’ new retail venture. Consideration of a substantial offer to buy their business forces the valuation of their largely effectual results, and consideration of alternatives .
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The state-legalized marijuana industries in the United States, both
medical and recreational, are providing entrepreneurs and investors with
remarkable growth opportunities, albeit with some serious business risks
and challenges. This case study provides an overview of the developing
industry based on the third state to approve the sale and use of recreational
marijuana and a couple of young entrepreneurs’ new retail venture.
Consideration of a substantial offer to buy their business forces the valuation
of their largely effectual results, and consideration of alternatives .

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