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1.
The New science of retailing how analytics are transforming the supply chain and improving performance

by Fisher, Marshall | Raman, Ananth.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business Press 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 F4N3 (1).

2.
The Big book of marketing lessons and best practices from the World's greatest companies

by Bennett, Anthony G (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 B4 (1).

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